Reader Profile

Starstruck!

Female; 98%

Average age; 15

In school; 57%

In college; 41%

Trendy; Knows what style they follow

7/10 readers have downloaded something 
by a featured artist on the cover

Favourite radio station; Kiss 

 

Like to keep upto date;

• 81% say its important to keep up with the latest music
• 96% say its important to keep up with fashion
• 93% are passionate about music

Big spenders;

• £30 spent on iTunes downloads
• £55 on CD's a month
• £40 on fashion a month

Collection;

• 330 CD's in collection
• 69 DVD's in collection
• 240 items of clothing